Is your website pulling its weight?
Most business websites are just a tidy list of what the company does. The ones that actually bring in enquiries do two things instead.
They talk to the customer, not about themselves.
They know they’ve got more than one kind of customer, and speak to each one.
Three steps. No forty-page report.
Drop it in
Put your website address in the box below.
I read it
I look at it myself and ask one thing: does your site speak to the customers you want to win, and to the different types you serve, or is it really all about you?
You get it back
A short, honest audit by email, usually within one working day.
Don’t panic. You won’t get a score out of ten, a forty-page report, or a lecture about meta tags. You will get one real person reading your site and giving you genuine, practical advice.
Let’s see how yours reads.
Three boxes. That’s the whole ask.
I’ll only use your email to send your audit. Tick the box and you’ll get the odd useful note too. Either way, I won’t share it with anyone.
That’s in.
I’ll read your site and send the audit over, usually within one working day. If it’s urgent, email richard@w4e.co.uk.
The bits people always ask.
Is this actually free?
Yes. No credit card, no trial that quietly starts charging, no “book a call to unlock your results.” You give me a web address, I send you an audit. That’s the whole deal.
What’s the catch?
Honestly, there isn’t one hiding in the small print. The audit is useful whether we ever speak again or not. If it lands well and you fancy a proper conversation about your site, great. If not, you’ve lost nothing but the minute it took to fill in the box.
Why am I doing this for free?
Two reasons. First, it doesn’t take me long; reading a site through this one lens is a few minutes’ work, not a few hours’. Second, it’s a better introduction than firing a “quick question” into your inbox and hoping. Some people read their audit, sort it themselves, and I never hear from them again. A few want a hand taking it further. That’s a fair trade to me.